Stop Paying for Promises.Start Seeing Results.
Not another agency. Three business owners bringing strategy, marketing, AND the AI automation that makes it all run—with complete transparency.
If you're like most small business owners, you've switched marketing agencies more times than you can count. And even when marketing works, you're drowning in the admin work it creates—missed calls, manual follow-ups, invoices that don't send themselves. Sound familiar?
We're three business owners who got tired of the same problem you're facing. So we built something different: a growth partner that combines strategic thinking, performance marketing, AND the AI automation to actually handle the flood of business you'll get—all with complete transparency into where every dollar goes.

Built for Business Owners Who Are Done Playing the Agency Game
PathOpt is a growth and automation partner for small businesses doing $500K-$10M in revenue. We combine strategic thinking, performance marketing, and AI automation—so you stop juggling vendors and start actually growing.
This Is For You If...
- You've switched marketing agencies more times than you can count
- You're working IN the business more than ON the business
- Your team answers the same questions over and over
- Leads come in, but follow-ups fall through the cracks
- You know you need systems, but who has time to build them?
- Growth feels like it's making things harder, not easier
This Probably Isn't For You If...
- You're looking for the cheapest option (we're not it)
- You want to DIY everything with tools you'll never use
- You're not willing to be transparent about what's working
- You think a single software will magically fix everything
Not sure if you're a fit? The discovery call will tell us both—no commitment required.
Why Business Owners Trust PathOpt
We're not selling shiny tools—we're fixing what slows you down.
Real Business Owners
40+ combined years building and scaling businesses—not consultants reading from playbooks. We've written the $5K/month agency checks AND watched AI tools collect dust. That's exactly why we built PathOpt.
Strategy + Execution + Automation
We don't just advise—we implement. You get $250K/year executive thinking, hands-on marketing execution, AND the AI automation that handles the work when it actually grows. No 47-slide decks. No shiny tools you'll never use.
Complete Transparency
See exactly where every dollar of your monthly spend goes—and what it's producing. Real-time dashboards updated daily. Plain English reports, not agency-speak. No black boxes. No wondering.
One Partner, Not Five Vendors
Stop paying 4-5 vendors $2K-$8K each while they blame each other when things break. PathOpt handles your marketing, your automation, and your operations in one place. Your phones answered 24/7. Your follow-ups running automatically. One dashboard. One team accountable for results.
From First Call to Full Partnership in Three Steps
No 47-slide proposals. No 6-month implementations. We move fast because your business can't wait.
Discovery: Find Where You're Losing Money
We start with a free diagnostic. Not a sales pitch—an actual assessment of where your marketing is leaking leads and where manual work is eating your margin.
You'll walk away with clarity on exactly what's costing you growth—whether you work with us or not.
Roadmap: Build the Plan That Actually Fits
Based on what we find, we build a custom roadmap. Which services matter most right now? What's the 90-day priority? What ROI can you realistically expect?
No one-size-fits-all packages. No upselling what you don't need.
Execute: We Build It, You Use It
We implement. Marketing campaigns. Automation workflows. AI systems. You get real-time dashboards showing exactly what's working. Weekly calls to stay aligned.
Your team uses the systems. We build and maintain them.
What Business Owners Ask Before Working With Us
Three ways. First, we're business owners, not agency people—we've written the checks you're writing and felt the same frustration. Second, we don't just do marketing—we build the automation that handles what happens AFTER leads come in. Third, complete transparency: real-time dashboards, plain English reports, no black boxes. You'll always know exactly where your money goes and what it's producing.
It depends on what you need. Most clients invest $3K-$10K/month for a combination of strategy, marketing, and automation services. That's typically less than a single full-time marketing hire—and you get a full team plus systems that run 24/7. We'll give you exact pricing after the discovery call, and there are no surprises or hidden fees.
You shouldn't—until we prove it. That's why we offer a free diagnostic first. No commitment, no credit card. You'll walk away with actual insights about what's costing you growth. If we're a fit, great. If not, you still got value. We also don't lock you into long-term contracts. We earn your business every month.
That's what the diagnostic reveals. Some businesses have great marketing but can't handle the leads—they need automation first. Others have solid operations but no pipeline—they need marketing. Most need both working together. We'll tell you honestly what moves the needle most for YOUR situation.
Most clients see meaningful results in 30-60 days. For marketing, that means qualified leads and clear ROI data. For automation, that means hours saved and processes running without you. We don't promise overnight miracles—but we do move faster than traditional agencies because we're not billing by the hour.
We work best with businesses doing $500K-$10M in revenue with 5-50 employees. Small enough that you feel the pain of juggling vendors and doing everything yourself. Big enough that you can invest in actually fixing it. If you're outside that range, we're probably not the right fit—and we'll tell you that honestly.
We have deep experience in trades and home services (HVAC, plumbing, electrical), professional services (law, accounting, consulting), and promotional products. But our systems work for any service business where leads, follow-ups, and operational efficiency matter. If you're not sure, the discovery call will tell us both.
That's fine. Some clients start with just marketing, then add automation when leads outpace their capacity. Others start with automation because their marketing already works. We're flexible—you only pay for what you actually need.

Your Marketing Works. Can Your Business Handle It?
Get the strategic thinking, performance marketing, AND the AI automation to actually capture, convert, and handle the business it brings—from three partners who've built this themselves.